用户分析插件User analytics plugins

本部分介绍用户分析方案的 Kusto 扩展(插件)。This section describes Kusto extensions (plugins) for user analytics scenarios.

方案Scenario 插件Plugin 详细信息Details 用户体验User Experience
随着时间的推移对新用户计数Counting new users over time activity_counts_metricsactivity_counts_metrics 返回每个时间范围的计数/dcounts/新计数。Returns counts/dcounts/new counts for each time window. 会将每个时间范围与所有以前的时间范围进行比较Each time window is compared to all previous time windows Kusto.Explorer:报表库Kusto.Explorer: Report Gallery
给定时间段的同比:保留率/改动率和新用户Period-over-period: retention/churn rate and new users activity_metricsactivity_metrics 返回每个时间范围的 dcount、保留率/改动率。Returns dcount, retention/churn rate for each time window. 每个时间范围与之前的时间范围进行比较Each time window is compared to previous time window Kusto.Explorer:报表库Kusto.Explorer: Report Gallery
通过滑动窗口返回用户计数和 dcountUsers count and dcount over sliding window sliding_window_countssliding_window_counts 对于每个时间范围,将返回回溯期间(以滑动窗口的方式)的计数和 dcountFor each time window, returns count and dcount over a lookback period, in a sliding window manner
新用户队列:保留率/改动率和新用户New-users cohort: retention/churn rate and new users new_activity_metricsnew_activity_metrics 在新用户(在时间范围中首次出现的所有用户)队列之间进行比较。Compares between cohorts of new users (all users that were first seen in time window). 每个队列将与以前的所有队列进行比较。Each cohort is compared to all prior cohorts. 比较会考虑所有以前的时间范围Comparison takes into account all previous time windows Kusto.Explorer:报表库Kusto.Explorer: Report Gallery
活动用户:非重复用户计数Active Users: distinct counts active_users_countactive_users_count 返回每个时间范围的非重复用户。Returns distinct users for each time window. 仅当用户在指定的回溯周期中出现在至少 X 个不同的周期中时,才考虑该用户。A user is only considered if it appears in at least X distinct periods in a specified lookback period.
用户参与度:DAU/WAU/MAUUser Engagement: DAU/WAU/MAU activity_engagementactivity_engagement 比较某个内围时间范围(例如每日)和某个外围时间范围(例如每周),以计算参与度(例如 DAU/WAU)Compares between an inner time window (for example, daily) and an outer (for example, weekly) for computing engagement (for example, DAU/WAU) Kusto.Explorer:报表库Kusto.Explorer: Report Gallery
会话:统计活动会话数Sessions: count active sessions session_countsession_count 对会话进行计数,这里的会话由时间段定义 - 一个用户记录视为一个新会话(如果它在回溯期间尚未在当前记录中出现)Counts sessions, where a session is defined by a time period - a user record is considered a new session, if it hasn't been seen in the lookback period from current record
漏斗图:上一个和下一个状态序列分析Funnels: previous and next state sequence analysis funnel_sequencefunnel_sequence 对已执行一系列事件的非重复用户,以及该系列事件执行前的事件或执行后的事件进行计数。Counts distinct users who have taken a sequence of events, and the previous or next events that led or were followed by the sequence. 可用于构造 Sankey 关系图Useful for constructing sankey diagrams
漏斗图:序列完成分析Funnels: sequence completion analysis funnel_sequence_completionfunnel_sequence_completion 计算每个时间范围内完成指定序列的用户的非重复计数Computes the distinct count of users that have completed a specified sequence in each time window