Create a virtual machine offer on Azure Marketplace

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This article describes how to create an Azure virtual machine offer for Azure Marketplace. It addresses both Windows-based and Linux-based virtual machines that contain an operating system, a virtual hard disk (VHD), and up to 16 data disks.

Before you start, create a commercial marketplace account in Partner Center. Ensure that your account is enrolled in the commercial marketplace program.

Before you begin

Before you can publish an Azure Container offer, you must have a commercial marketplace account in Partner Center and ensure your account is enrolled in the commercial marketplace program. See Create a commercial marketplace account in Partner Center and Verify your account information when you enroll in a new Partner Center program.

If you haven't done so yet, review Plan a virtual machine offer. It will explain the technical requirements for your virtual machine and list the information and assets you'll need when you create your offer.

Create a new offer

  1. Sign in to Partner Center.

  2. On the Home page, select the Marketplace offers tile.

    Illustrates the Marketplace offers tile on the Partner Center Home page.

    Note

    If you can not find the Marketplace offers tile in Home page, please select the My access tile to review your Partner Center permissions. You can contact organization's admin to request Marketplace offers access when necessary.

  3. On the Marketplace offers page, select + New offer > Azure Virtual Machine.

    Screenshot showing the left pane menu options and the New Offer button.

    Note

    After an offer is published, any edits you make to it in Partner Center appear on Azure Marketplace only after you republish the offer. Be sure to always republish an offer after making changes to it.

  4. Enter an Offer ID. This is a unique identifier for each offer in your account.

    • This ID is visible to customers in the web address for the Azure Marketplace offer and in Azure PowerShell and the Azure CLI, if applicable.
    • Use only lowercase letters and numbers. The ID can include hyphens and underscores, but no spaces, and is limited to 50 characters. For example, if you enter test-offer-1, the offer web address will be https://market.azure.cn/marketplace/../test-offer-1.
    • The Offer ID can't be changed after you select Create.

  5. Enter an Offer alias. The offer alias is the name that's used for the offer in Partner Center.

    • This name is not used on Azure Marketplace. It is different from the offer name and other values that are shown to customers.

  6. Associate the new offer with a publisher. A publisher represents an account for your organization. You may have a need to create the offer under a particular publisher. If you don't, you can simply accept the publisher account you're signed in to.

    Note

    The selected publisher must be enrolled in the Commercial Marketplace program and cannot be modified after the offer is created.

  7. Select Create to generate the offer and continue. Partner Center opens the Offer setup page.

Next steps